Vereiste ervaring
3 jaar
Opleidingsniveau
HBO
Standplaats
Amsterdam
Aantal uur / periode
40 uur per week
Salarisindicatie
Nader te bepalen
Daily Paper
Daily Paper is an Amsterdam- based fashion and lifestyle brand established in 2012 by three childhood friends.
Social Media Specialist
Daily Paper is an Amsterdam- based fashion and lifestyle brand established in 2012 by three childhood friends. Fueled by a rich heritage of African culture wrapped in contemporary designs, Daily Paper has become one of the fastest growing lifestyle brands. We specialize in “street-couture”: casual wear that’s influenced by the concept of identity and unique African heritage.
About the job
As Social Media Specialist you will be responsible for all Daily Papers social media channels. You develop our social media strategy and build and maintain social communities, manage and grow these. You track and stimulate follower growth and engagement through influencers, in order to grow our brand. You will work closely with the marketing team and will report into the Head of Ecommerce. Your responsibilities:
- Execute the brand-aligned social media strategy for key existing and emerging social media platforms including but not limited to Instagram, Facebook, Vimeo, YouTube;
- Create and maintain a social media calendar, aligned with the brand’s product roadmap & commercial calendar, plan social content, ensuring social media content is regular, relevant and engaging;
- Propose innovative campaigns to extend brand presence socially, drive traffic to website, and increase engagement and loyalty;
- Manage all channels, including posting content, ensuring timely responses, frequently sharing relevant and engagement content, and activating paid promotion where required;
- Develop tone of voice for all digital platforms, write all copy for all social channels to ensure a proper narrative and messaging for content;
- Maintain key reports with KPIs and other metrics to measure performance
Dit is wie je bent
- Bachelor's degree required;
- 3+ years of social media experience, strong content creation for fashion preferred;
- Demonstrated knowledge of how to maintain and grow social media presence across all major social media platforms;
- Excellent writing, copy editing and proofreading skills in English, preferred native speaking;
- Ability to manage campaign spends;
- Experience with analytics dashboards such as Google Analytics;
- Familiarity with Adobe Creative Suite a plus
Dit is wat je krijgt
At Daily Paper we offer employees to be part of our internationally, fast-growing brand. In this environment you can make a difference and develop yourself. Our team is young, passionate and creative. We’re committed to world domination, therefore looking for ambitious people that would like to join our family to achieve this goal!
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